In an ever evolving industry dominated by giants, data can make a big difference in acquiring fickle consumers who have an array of choices and the ability to switch carriers and devices easily.

Stories that data can tell for the telecommunications industry.

  • When consumers are ready to change carriers or devices
  • How telcos and device carriers measure up against their competitors from a country level to a geo hash level,
  • How effective is the sales force in a given area
  • Behaviour and characteristics of high value consumers.


Thank You | Painting A Better Picture With Data Webinar

You have successfully registered. Make sure to check your mailbox for details.

Be Less Aristotelian; The Marketing Industry Needs Value Experimentation Over Assumption

For too long, the marketing world has relied on what I would call the Aristotelian approach to the world, i.e. engaging in observational procedures and making hypotheses instead of performing real experiments and analysing the results.

Six martech trends to watch in 2021


Iklan Digital di Tengah Covid-19, Afiliasi EXCL Nikmati Lonjakan 30 Persen


ADA Tunjuk Suraj Gerard Sivaprasad Sebagai Managing Director Baru untuk Indonesia


Digital Marketing Transformation – A Blueprint For Marketers

To navigate the uncertain 2021, we’ve created a guide to help you along your digital marketing transformation journey. Download the Blueprint for Marketers and read our award-winning secrets for your specific digital maturity level. ​

Suraj Gerard Sivaprasad jadi Managing Director Baru untuk ADA di Indonesia

bisnis asia

Suraj Gerard Sivaprasad Kini Managing Director ADA Indonesia, Efektif per Januari 2021.


ADA Tunjuk Suraj Gerard Sivaprasad Sebagai Managing Director ADA Indonesia

Arcom Media

Managing Director Baru untuk Indonesia

Portal Surubaya



Case Studies

Disrupting Giants | The Yoodo Case Study | Malaysia

Yoodo had recently launched as Malaysia’s first and only fully digital telco provider. Find out how Yoodo increased their monthly active users and improve retargeting efforts with data insights.